Social Media & Content Manager
Are you a natural communicator with a knack for inspiring dialogue and passion? Do you have a passion for all things Internet? If so, we invite you to join the team of a thriving network of e-commerce stores in the fashion retail industry. As Social Media and Content Manager, not only will you develop strategies for campaign-based social engagements and continually develop our stores' social media presences, but you will develop online marketing content for the purposes of outreach--increasing audience engagement and traffic to Affordable Style's network of stores. Though we prefer an undergraduate degree from an an accredited 4-year college, previous experience is not needed and entry level candidates are encouraged to apply.
Headquartered in Greenwood, Indiana, Affordable Style is a profitable, fast-growing company that operates a network of online stores in the online fashion retail industry. We are very selective – whether selecting products, vendors or hiring employees, and though our expectations are high, job satisfaction is higher. Why? Because we hire bright, dynamic, high-energy and passionate folks who love what they do. We know by now that Superstars are easy to spot; they're bright, dynamic, and passionate. They don't settle for good enough, they demand excellence both of themselves and others. At Affordable Style, superstars are the norm, not the exception. If you are in search of a fun company (with a casual dress code!) that fosters professional growth and promotes creativity, we want to hear from you!
Responsibilities:
- Continually develop our presence and interact with our friends and followers on social media sites (Facebook, Twitter, MySpace, YouTube, etc.)
- Manage and coordinate the day-to-day social content and experience across all brand properties
- Develop online content features (including blog posts) and other marketing content
- Responsible for all copy and media as well as ad hoc conversational responses, resolutions and updates
- Define target audiences and develop strategies for campaign-based social engagements
- Moderate comments, content and conversation contributed by customers
- Maintain publishing calendars and timelines for social content and functionality by store
- Conduct regular research and analysis of competitive social media marketing campaigns
- Evaluate social media technologies and platforms, and recommend direction for investment and implementation
- Support and drive promotions and sales events within social and community spaces
- Maintain a deep knowledge of social media channels and effective strategies to maximize engagement of online audiences
- Collaborate with the marketing team on brand strategy
- Responsible for all onsite social media integration, including ratings and reviews, moderation, social graph and profile enhancements and sharing functionality
- Work closely with the marketing team on promotions and programs designed to increase traffic and revenue
- Establish and execute the formal measurement of social media through analytics and KPIs. This includes sales, influencers, review volume, buzz, trends, Facebook insights, Twitter volume, etc.
Qualifications:
- Personal and/or professional experience with and understanding of social media including social networks, social bookmarking, real-time web, blogs, mobile/location-based and emerging technologies
- Strong writing and creative thinking ability
- Strong computer skills including in-depth experience with Windows, Microsoft Office Suite and the Internet
- Knack for inspiring user passion and dialogue
- Excellent verbal and written communication skills
- Thrive in an entrepreneurial culture
- "Can do" positive attitude, goal-oriented and strong sense of customer empathy
- Strong analytical and statistical skills with the ability to summarize data and identify trends
- Solid organizational skills with high attention to detail and accuracy
- Able to juggle multiple projects simultaneously
- Ability to collaborate with and influence peers and management in a fast-paced and deadline-oriented environment
- Intermediate Excel experience is a plus
- Bachelor's Degree in English, PR, Marketing, Communication, or related field preferred
Compensation & Benefits:
- Competitive annual salary
- Medical, dental, vision, and life insurance
- 401k with company match
- Generous paid time off for vacations/holidays
- Flexible schedule
- Discounted employee purchases
- Continuous learning and opportunities for career advancement
How to Apply:
This is a full-time position located at our office in Greenwood, IN.
- Create a cover letter telling us a little about your background and explaining why this position is a good fit for you.
- Create a resume that shows off your work history and skills.
- Include your salary requirements in your cover letter or resume.
- Send your resume and cover letter to careers@affordablestyle.com.
Thank you very much for your interest in joining the Affordable Style team. We look forward to hearing from you!
